She’s Quietly Changing Urban Cycling Forever (Here’s How)

“When you love what you do, you never really work a day in your life.”

This sentiment, often repeated, perfectly reflects the mindset of Kasia Giger—an experienced product manager whose two-decade-long career in the cycling industry is powered by passion, purpose, and a drive for progress.

In a recent episode of the Ride To Success podcast, hosted by Pedro Couto Lopes, Kasia opened up about her professional path, personal motivations, and the evolving landscape of urban mobility. The result was an inspiring conversation that was both technically informative and deeply human.

Topics discussed:

• Cycling as a Lifestyle

• Shaping Urban Mobility

• Women in Cycling

• The Realities of Product Development

• Relocating and Reconnecting

• Parenting and Profession

• Designing for Women

• Community and Connection

• Cycling Philosophy