How Eat Sleep Cycle Beat the Odds

In this episode of the Ride To Success Podcast, host Pedro sits down with Louise Laker, co-founder of Eat Sleep Cycle, to explore the extraordinary journey of building one of Europe’s most innovative cycling hubs.

Louise shares how she and her partner turned seven rental bikes and a credit card into a thriving cycling community in Girona and Málaga. From surviving the toughest challenges in the cycling industry to reshaping how bike shops operate, her story is filled with lessons in resilience, diversification, and leadership.

We also dive into Louise’s experience as a female founder in a male-dominated industry, the role of cycling tourism in transforming local economies, and the values that keep Eat Sleep Cycle connected to its community.

Whether you’re a cyclist, entrepreneur, or simply looking for inspiration, this conversation will give you tools and motivation to keep moving forward.

🎧 Whether you’re a cyclist, entrepreneur, or someone looking for inspiration—this episode will move you.

📌 Don’t forget to subscribe, leave a review, and share this episode with a friend who’s ready to ride with purpose.

Listen to the Ride To Success podcast _ available on Spotify, Apple Podcasts & YouTube

Follow Ride to Success for more conversations at the intersection of cycling, innovation, and purpose.